VIDEO: On “Hush,” The Marías Show Who’s In Control Of Things

 

L.A. by way of Puerto Rico indie pop group The Marías—led by the bilingual core duo of writer/producer Josh Conway and writer/lead vocalist María Zardoya—have released a video for “Hush,” the first single off their debut album, Cinema, out June 25th on Nice Life Recording Company/Atlantic Records, and it’s a slinky, two-tone minimalist slow-burner.

The track begins with insistent, pulsing synth bass, laying out the carpet for Zardoya’s breathy, beguiling lead vocal performance over a languorous, seductive mid-tempo beat—the kind you’d probably sway rather than dance to.

Lyrically, we’re firmly in “woman in control” territory, with lines like “every night / got you running in circles/touchin me/get your paws off my dolce cologne/back it up/off my throne cuz you know/you wanna make me/walk away and forget about it?”

Meanwhile, producer Conway keeps things moving along tightly, with shimmering, swimming synth pads and dream-pop guitar arpeggios entering at points, adding a tasteful sheen of 21st-century disco glam, while during the single-word “hush” chorus, pared-to-the-bone guitar lines yawn and warp like hot metal, while Conway’s deeper bass vocals share the stage with María during the bridge, adding a vague feeling of menace.

Visually, the video makes the most of a modest budget, cutting between a sterile but stylish 1960s psychiatrist office—decorated all in white, except for María—and a series of crimson-soaked sets that feel like a dance club designed by David Lynch, complete with writhing dancers costumed to look like living condoms. In the middle of it all is María, sitting stately on her ultramodern throne, perhaps getting cozy with the pop stardom she and the band may be on the verge of achieving. Gabe Hernandez