Jamythyst asserts control on “Pastel Colors”

“Pastel Colors” is the name of a single released this past weekend by self-described “90s girl” Jamythyst, self-described creator of “DIY electromotional pop jams,” and it’s an interesting choice of title because this ‘90s girl is clearly drawn to day-glo tones and darker hues elsewhere—both visually and musically—just as the Nineties itself is known for its fluorescent pop and abrasively dark rock and goth and hip hop. (Mariah meet Metallica! Hanson say howdy to Hole! N*SYNC nuzzle up to NWA! Etc. Etc.) And while Jamythyst’s music falls squarely under the pop column, tracks like “Witches in the Woods,” “Scary Movies,” and “Masochist” show that she’s also into exploring her darker side. 

So where do pastels fit into this color scheme? When placed next to electro-bangerz like “Flip Me Over’ and “Melt My Face” with their cheeky entreaties to “be your hourglass / if you flip me over” or to “drop the needle, drop the bass / rock my world, melt my face,” “Pastel Colors” is indeed more subdued, something like a mid-80s Howard Jones joint with its mix of airy synths, percolating sequencers, and reflective lyrics.
 
 
Lyrically, the pastel colors in question seem to imply both a childlike sense of wonder (“carousel in the middle of the city / gets me every time the colors go by”) and a spellbinding sense of risk (“I can’t help myself / I jump off the carousel every time / getting dizzy on the pastel colors”) as represented by the faded fiberglass horses of a mesmerizing merry-go-round going around and around in circles (just like the swirling echo effect at the end of each vocal line) or as Jamythyst puts it “it’s an electro-pop bop about being a commitment-phobe who just wants to have fun” which is perhaps another kind of going in circles. 

So we’re talking about losing control and re-asserting control here, being lured by the pastel blur of the carousel but then jumping off when things get too intense. And if this song is in fact at least implicitly about control issues (stick with me here!) then it’s obviously also an homage to Janet’s Jackson’s “Control” because that particular song from 1986 (and the whole Control album!) was a turning point in the history of dance pop, not to mention an assertion of artistic independence by Ms. Jackson (if you’re nasty!) and thus a precursor to artists like Jamythyst.


All of which makes me wonder if our featured artist’s stage name is in fact an homage to the production team of Jimmy Jam and Terry Lewis who helped shape Control and thus strongly impacted much of the dance pop, R&B, and rap that came in its wake (not to mention the whole “New Jack Swing” phenomenon) and certainly Jamythyst reflects all of this “control” both in spirit—as a self-contained singer, songwriter, and producer who makes bedroom dance pop—and in terms of sonics with her proclivity for jacked drum machines beats and phat synth-baselines and angular in-your-face sampling (with the caveat that other influences obviously come into play such as early Madonna, Sylvester, Robyn, Prince, and other single-monikered artistes.


And when we look at the bigger picture, isn’t so much of pop music (and dance pop in particular) fixated on control issues—whether control over one’s own bodily and sexual expression, control over one’s own artistic expression and public image, or control over fate itself in the aspirational pop of the Idol era, not to mention the inverse loss-of-control and sense of transcendence sought on the dance floor—which is probably one big reason why marginalized groups in society are so often at the forefront of pop music’s innovations.

 

Sadly, after an astounding ten-plus year run of hits, control was taken away from Janet Jackson when the reigning queen of self-assertive pop (and a highly LGBTQ+ friendly reigning queen at that) was essentially accused of being a witch and burned at the stake by a raging mob of pigskin fans (and gossip mongers who could care less about the Super Bowl) because they were briefly distracted from Tom Brady’s ass-hugging shiny pants due to the sudden and unwelcome split-second appearance of Janet Jackson’s nipple on national TV courtesy of a former Mouseketeer. Yet, the sound that Janet Jackson and Jam/Lewis continued to refine on albums like Rhythm Nation 1814 and The Velvet Rope has continued on, often in service of “straight” artists ranging from boy bands to gangsta rappers. And so, speaking of control, it’s reassuring to happen upon a local artist, and one who just started producing her own music during the pandemic at that, digging into the roots of dance pop and re-asserting control on behalf of femme- and queer-identifying artists past and present. (Jason Lee)