photo courtesy artist's bandcamp page
Out this week is the single “Loser,” by New Jersey-born, L.A.-based artist CARR (Carly McClellan), along with an accompanying music video that takes on the perils of modern dating, the art of indecisiveness, and the disillusion behind today’s gut-wrenching romantic expectations.
The track begins with a stuttering hybrid electro-acoustic drum rhythm before CARR’s slightly languid, pleasingly vulnerable double-tracked vocal enters, along with muscular, ever-so-slightly distorted rhythm guitars, immediately evocative of early 2000s pop punk. They offer CARR’s vocal an interestingly muscular counterpoint, delivering the right amount of barely-contained aggression and spite. The pre-chorus adds a bit of hauntingly airy synth pads for emphasis, before the explosion of the chorus unleashes full, crunchy guitars and cacophonous drums, complete with cymbal bell clangs. Meanwhile her lyrics viciously call out an archetypal douchebag boyfriend, attacking everything from his lack of talent for lying, lack of friends, history of broken promises, and even his small penis.
It’s a throwback pop-punk sound in the vein of Avril Lavigne and All-American rejects, to be sure, but it’s more insular in its sound, and refreshingly free of the clichéd rock posing and guitar-slinging those acts performed. Here, the genre is used as a perfect aesthetic vehicle to express CARR’s disgust with partners who lie, cheat, or otherwise shatter her romantic hopes and expectations. In the process, she somehow miraculously transcends the tropes of the genre while being an exemplary example of the punk-pop genre.
Meanwhile, the video (directed by Natalie Leonard & Rachel Cabitt of POND Creative) is a comical—if slightly gonzo—affair, with CARR portraying a blood-soaked serial killer disposing of her most recent victim: a young man who has apparently done something to earn her ire, just one name on a list of the many male victims she’s killed an dismembered. it’s bold, but never overtly graphic, and evokes the sound and spirit of the song expertly. Here’s to hoping CARR keeps delivering top-notch, catchy guitar-powered anthems in the future. Gabe Hernandez