Back in Brooklyn, she was known as Bitch. Now that the Indie Electro songstress is putting down roots in sunny Los Angeles, she’s going by the more SoCal appropriate name, BEACH. The first single off her upcoming LP, ‘In Us We Trust,’ set for release July 16 on her own label, Short Story Records, is a humorously biting break-up song hoping to become your summertime anthem. Dirty beats courtesy of her collaborator, Alligator, and a rap breakdown amidst the repeated “Ibuprofen when you gonna kick in?” are harkening to an MIA comparison, but BEACH has her own story to tell. A classically trained violinist from the age of four – she even took fiddling lessons from Andrew Bird – she now brings her dance-y rock tunes to life with an electric version. BEACH is staying busy working on a documentary and touring in support of her upcoming release. – Jacqueline Caruso
