Admittedly, I sometime search for coverage of emerging local bands I like on other (more) established music sites like Brooklynvegan, Stereogum and Pitchfork. When I do this, I secretly hope I won’t find any, so that one day I’ll be able to proudly say: "we were the first ones to cover these guys!"
Ah, the vanity of pride…
Today I decided to do the same with Pearl & The Beard, a band that’s not very new, but that has been – without any doubts – one of the most interesting, entertaining and followed NYC based alt-folk acts for at least 2 or 3 years now. To my surprise, neither Pitchfork nor Stereogum ever published anything whatsoever about them, which in my book is almost a scandal. This not only makes us proud of the coverage we’ve been giving to them, but is also very telling about how quality is not always rewarded in the online publications perceived as the "truth holders" of indie music. Luckily there’s NPR, who premiered the band’s beautiful new video, check it out here.