When I tell people that Reading Rainbow are one of my favorite new bands from Philly, they often ask me to describe what they sound like. In Reading Rainbow’s case, I can’t find the appropriate comparisons. I can’t say if you like Jesus & Mary Chain then you’ll like Reading Rainbow. But I will. Can’t say that they’re My Bloody Valentine meets The Ronettes meets Bo Diddley meets Velvet Underground is right on either, but it sort of is. My point here being that while Reading Rainbow may conjure up your own personal touchstones, they are uniquely creating their own reverb nation with lo-fi sharpness, indulgent psychedelia and to-the-point noise pop melodies. Last year Reading Rainbow’s Sarah and Rob made a great record called Mystical Participationthat you owe to yourself to buy and vibe out to. myspace.com/levarmotherfuckingburton – Bruce Warren, WXPN/Some Velvet Blog