Is it art pop or artful synth pop? Is it the soundtrack to a Korean noir thriller? Is it what heroine sounds like? Does The Weekend know he might have competition both in the video field as well as the aural? Brooklyn’s “The O,” comprised of virtuoso drummer Avishai Rosen and vocalist/producer Omer Schonberger, embrace their weird in a way that makes you feel better about exploring yours. In their new video for “OMG,” the beat drops at 2:48 causing the vibe to deepen and clenche it’s haunting teeth. As you explore the gnaw, it entrances you like shoes clunking around in a drier and in the end your bruises look like flowers and smell like fabric softener. – Broke MC