GURUS sings about cults + plays at Union Pool on 6/22

A band with a name like GURUS, that claims to be "singing about a cult and at times resembling one," certainly creates musical expectations that go against the current indie rock trends, centered on the slacking antics of punk, garage and 90s’ revival. Listening to their debut album Unconditional Surrender, expectations are met: GURUS’ sound is controlled, mostly electronic, somewhat ascetic, recalling the semi-dark pop sobriety of bands like Depeche Mode and Talk Talk.  In their single "Believers" (streaming below), the band sticks to its promises, bluntly singing about the belief of being different from other humans in an intense (and rather convincing) fashion. The heavy percussive elements (present throughout the record) add a tribal quality to the song that further expand its exoteric overtones. For what is guaranteed to be an interesting experience, check them out at Union Pool on June 22th as they join WILD ARROWS. – Madeleine Grossman